Meet the Brand

Fable

"Modern, *built to last.*"

Founded in 2018 in New York by Sophie Bakalar and Jeremy Canade, Fable rethought the dog product category from the ground up: the Game, an enrichment puzzle that ships with replaceable inserts; the Crate, a piece of furniture that doesn't read as a crate. The product line treats home life as the stage and the dog as the family member they actually are. Materials are chosen for both pup-safety and human-living-room compatibility. For the household where good design isn't a compromise.

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Founders Sophie Bakalar, Jeremy Canade
Based in New York, NY
Products 11 available

Delivering waggy wufs every time. Shop your State of Happy. Learn more